Senior Web Producer

Payrate: $50.00- $60.00/hr.

 

Summary: We are looking for a Senior Web Producer to join our Web Marketing team and help scale a high-performing, experiment-driven web program. You will own end-to-end production for marketing experiences on company. conform intake and scoping through authoring, QA, launch, and post-launch optimization partnering closely with Web Performance, Web Dev, Campaigns, SEO, and Regional Marketing.

Responsibilities

• Web production & authoring
  • Build, update, and maintain marketing pages, landing pages, resource hubs, and campaign experiences in Adobe Experience Manager (AEM) using existing components and templates.
  • Partner with Web Dev, UX, and Creative to implement new components and page layouts once designs are approved.
  • Ensure every page adheres to design system, brand, accessibility, and performance standards.
• Project & stakeholder management
  • Partner closely with the Web Project Manager to move work from intake through launch, providing clear production requirements, level-of-effort estimates, and realistic timelines for web execution.
  • Represent Web Production in cross-functional discussions (Web Performance, MOPs, SEO, Campaigns, Regional Marketing), surfacing risks and dependencies early while the Project Manager owns overall project plan, coordination, and status comms.
  • Translate tickets and briefs (Jira, Asana, intake forms) into clear production tasks and ensure stakeholders have what they need from Web Production to hit key dates.
• Web QA ownership
  • Act as a primary QA owner for the web pod: execute structured QA for staging and production, including functional, cross-browser/device, forms, tracking, and regression checks.
  • Build and maintain QA checklists and playbooks to reduce defects and ensure error-free launches (URLs, redirects, tagging, forms routing, accessibility).
• Experimentation, CRO, and personalization support
  • Partner with Web Performance and SEO to implement A/B tests, multivariate tests, and personalization experiences on key journeys (e.g., demo flows, campaign pages, homepage hero).
  • Ensure experiments are correctly implemented in AEM, tagged, and QAd before launch; support post-test rollouts of winning variants.
• Forms, tracking, and compliance
  • Configure and QA Marketo/SFDC-connected forms on landing pages in partnership with MOPs.
  • Validate marketing pixels, analytics events, and consent experiences (Ketch, cookies) are implemented per privacy and analytics guidelines.
• Quality, accessibility, and performance
  • Apply web accessibility and UX best practices (e.g., semantics, alt text, contrast, focus states, keyboard navigation) in collaboration with Web Dev and UX.
  • Partner with Web Dev and Performance to spot and mitigate performance issues (CLS, LCP, image weight, script usage) on high-traffic pages.
• Global web
  • Coordinate with the PM and regional stakeholders when pages need variants, ensuring source pages are structured for translation and updated correctly across.
  • Operations and continuous improvement
  • Contribute to web production runbooks, SOPs, and checklists; suggest automation or process improvements where possible.
  • Help maintain content governance (owners, SLAs, clean-up efforts) across key sections of com

Required Qualifications:

• 5 to 7+ years of web production or web content management experience for B2B or B2C sites, ideally in a SaaS or enterprise technology environment
• Hands-on experience with Adobe Experience Manager (AEM) and Adobe Edge Delivery Services (EDS) (or comparable enterprise CMS/experience stack), including working with components, templates, and content hierarchies.
• Strong web QA background: comfortable building test plans, executing cross-browser/device testing, and catching edge cases before launch.
• Solid working knowledge of HTML/CSS and how front-end changes impact design, accessibility, and performance (you dont need to be an engineer, but you can speak their language)
• Experience partnering with SEO, Analytics, and Marketing Ops teams to implement tracking, forms, UTMs, and experiment setups
• Proven ability to manage multiple projects simultaneously, balance competing priorities, and hit deadlines in a fast-paced environment.
• Excellent communication and documentation skills; comfortable giving and receiving feedback and driving clarity among cross-functional stakeholders.

 

Preferred Qualifications:

• Ex…