Content Writer

Company Description: Edutantra is an education consultancy platform that helps students and working professionals make informed higher-education and career decisions. Founded in 1999, the company specializes in simplifying the journey from selecting the right online or distance UG, PG, MBA, DBA, and diploma programs to completing the admission process. Edutantra provides personalized counselling, program comparison, eligibility guidance, and admission support for programs offered by recognized universities.

Role Description: The Content Writer role at Edutantra is a full-time, on-site position based in New Delhi. The Content Writer will create clear, engaging, and informative content for the company’s website, blogs, landing pages, email campaigns, and educational resources. Day-to-day responsibilities include researching higher-education trends and university programs, writing and editing content that explains courses and admission processes, and ensuring accuracy and consistency across all materials. The role involves collaborating with counselling, marketing, and admissions teams to develop content that supports learners’ decision-making, improves user experience, and strengthens Edutantra’s brand voice. The Content Writer will also optimize content for readability and basic SEO, follow editorial guidelines, and meet project deadlines.

Qualifications

• Candidates should have strong Web Content Writing skills for creating clear, user-focused educational and marketing content.
• Candidates should have Content Strategy and Research skills to plan topics, understand audience needs, and gather accurate information about programs and universities.
• Candidates should have Proofreading skills to ensure error-free, consistent, and professional content.
• Candidates should have excellent written and verbal communication skills, with the ability to explain complex information in a simple, structured manner.
• Candidates should have familiarity with higher education or edtech domains; prior experience in education consulting or student counselling content is an advantage.
• Candidates should have a basic understanding of SEO principles and content management systems.
• This is an on-site job role, so candidates will be comfortable working on-site in the New Delhi office and collaborating with cross-functional teams.