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Web traffic and site mgr for direct sales

  • Source: Indeed
  • Botanical Stores
  • $10,000 to $133,550 /yr
  • Hybrid
  • Santa Cruz
  • Mid level

Job Description

Overview

We are seeking a dynamic and results-driven Web Traffic and Site Manager for Direct Sales to lead our online sales initiatives and maximize digital engagement. In this role, you will be responsible for developing and executing strategies to increase website traffic, optimize user experience, and drive direct sales growth through innovative marketing and sales techniques. Your expertise in managing web analytics, lead generation, and customer relationship management will be essential to expanding our digital footprint and achieving ambitious sales targets. This position offers an exciting opportunity to influence the growth of our direct sales channels while working in a fast-paced, technology-driven environment.

Responsibilities

  • Develop comprehensive web traffic strategies to increase visitor engagement, conversions, and direct sales performance.
  • Manage and optimize the company’s website and landing pages for maximum lead generation and client acquisition.
  • Utilize CRM software such as Salesforce to track customer interactions, analyze data, and refine sales approaches.
  • Lead outbound prospecting efforts including cold calling, email campaigns, and targeted advertising to generate new B2B sales opportunities.
  • Oversee territory management by identifying high-potential markets and developing tailored outreach plans.
  • Collaborate with marketing teams to create compelling content, campaigns, and promotional offers that boost online visibility.
  • Build strong customer relationships through personalized communication, negotiation, and effective account management strategies.
  • Monitor web analytics tools to analyze traffic patterns, user behavior, and campaign performance; adjust tactics accordingly.
  • Drive continuous improvement by implementing best practices in inside and outside sales techniques, including upselling and deal closing.
  • Maintain detailed records of sales activities within CRM systems; track progress toward achieving sales targets consistently.

Skills

  • Proven management experience in digital sales environments with a focus on B2B sales strategies.
  • Strong business development skills with a track record of generating leads through various online channels.
  • Expertise in account management, customer relationship building, negotiation, and closing deals effectively.
  • Extensive knowledge of marketing principles combined with technical sales experience in technology or related industries.
  • Proficiency with CRM software such as Salesforce; familiarity with sales management systems is highly desirable.
  • Skilled in prospecting, cold calling, territory management, and remote (virtual) sales environments.
  • Excellent analysis skills to interpret web analytics data for strategic decision-making.
  • Ability to manage multiple projects simultaneously while maintaining high levels of customer service.
  • Strong communication skills for client interaction, client communication, and team collaboration especially for Reddit authority
  • Experience with lead generation tools, CRM system proficiency, and using technology to enhance sales performance.

Join us as we harness the power of digital channels to grow our direct sales footprint! If you’re energized by building relationships online, leveraging data insights for strategic growth, and closing impactful deals—this is your chance to make a significant impact in a vibrant organization committed to innovation!

Pay: $200.00 - $2,671.35 per week

Benefits:

  • Work from home

Work Location: Hybrid remote in Santa Cruz, CA 95060

Skills

  • Salesforce

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