WordPress Developer

WordPress Designer & Developer — Healthcare Websites

Company: Zia Dental Care & Aesthetics
Location: Clifton, Karachi — On-Site
Working Days: Monday to Saturday
Sunday: Off
Working Hours: 12:00 PM – 10:00 PM
Employment Type: Full-Time, On-Site
Salary: Competitive / Very Good Package — based on experience and portfolio

About the Position

We are looking for a highly skilled WordPress Designer & Developer who can independently handle both website design and development.

The ideal candidate should have strong experience in Figma UI/UX design, WordPress development, responsive website development, landing-page design, SEO, analytics, and marketing integrations.

We are particularly interested in candidates who have previously designed and developed websites for healthcare, dental clinics, medical clinics, hospitals, aesthetics, or other service-based businesses.

This is not a basic WordPress development role. We are looking for someone who understands how to create websites that are:

• Visually attractive and modern
• Professional and conversion-focused
• Fast and responsive
• Mobile-first
• SEO-friendly
• Optimized for Google Ads and Meta Ads
• Designed to generate leads and appointments
• Easy to manage and update

Key Responsibilities1. UI/UX & Figma Design

• Design complete websites and landing pages in Figma.
• Create modern, professional and conversion-focused UI/UX.
• Develop website layouts, wireframes and user journeys.
• Design desktop, tablet and mobile versions.
• Create landing pages specifically for advertising campaigns.
• Maintain strong understanding of typography, spacing, colors, visual hierarchy and user experience.
• Convert Figma designs accurately into functional WordPress websites.

1. WordPress Development

• Develop professional websites using WordPress.
• Build custom and highly responsive websites and landing pages.
• Ensure websites work perfectly across desktop, tablet and mobile devices.
• Optimize website speed, performance and Core Web Vitals.
• Work with themes, builders, plugins and custom CSS/HTML/JavaScript where required.
• Troubleshoot WordPress issues and maintain existing websites.
• Implement forms, booking systems, WhatsApp buttons, call buttons and lead-generation elements.
• Ensure websites are secure, stable and scalable.

1. Healthcare & Dental Website Experience

Experience with healthcare, dental, medical, aesthetic or clinic websites will be highly preferred.

The candidate should understand how to design websites for services such as:

• Dental clinics
• Medical clinics
• Aesthetic clinics
• Hospitals
• Doctors
• Healthcare specialists
• Cosmetic and wellness businesses

You should understand how to structure healthcare websites to build trust, credibility and conversions.

1. SEO Knowledge

The candidate must have a strong understanding of on-page and technical SEO.

Responsibilities include:

• SEO-friendly website architecture
• SEO-friendly URLs
• Meta titles and descriptions
• Heading structure (H1, H2, H3)
• Internal linking
• Image optimization and ALT tags
• Schema markup
• XML sitemap
• Robots.txt
• Canonical tags
• Technical SEO
• Mobile optimization
• Page-speed optimization
• Core Web Vitals
• Local SEO implementation
• Google Business Profile integration
• Search Console and Google Analytics setup
• SEO-friendly landing pages

The candidate should understand how website design and development affect Google rankings and organic traffic.

1. Google Ads & Meta Ads Integration

The candidate must understand how websites connect with digital marketing platforms.

You should be able to:

• Integrate Google Ads with websites.
• Set up conversion tracking.
• Track form submissions.
• Track phone calls and click-to-call actions.
• Track WhatsApp clicks.
• Implement Google Tag Manager where required.
• Integrate Google Analytics 4.
• Set up Meta Pixel / Meta tracking.
• Configure conversion events.
• Troubleshoot tracking issues.
• Work with marketers to ensure campaigns can accurately measure leads and conversions.

The developer should be able to work closely with our digital marketing and performance marketing team whenever a campaign requires website changes or tracking implementation.

1. AI Tools

Strong knowledge of modern AI tools is highly desirable.

The candidate should be comfortable using AI tools to improve:

• Website development
• UI/UX design -…