Media Sales Specialist - Retail Media Network

Media Sales Specialist - Macy’s Retail Media Network

New York, NY, United States

Full time Schedule

$101,280 - $168,720

Annually*

* based on job, location, and schedule

Job Description

Be part of an amazing story

Macy’s is more than just a store. We’re a story. One that’s captured the hearts and minds of America for more than 160 years. A story about innovations and traditions…about inspiring stores and irresistible products…about the excitement of the Macy’s 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We’ve been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.

Job Overview

The Media Sales Specialist will work directly with recognized brands, agencies, and vendor partners to secure advertising revenue and establish themselves as a trusted resource for clients. The Specialist manages their own accounts and collaborates with Sales Leads to support larger accounts. They are responsible for developing sales-related materials including presentations, RFPs, custom proposals, etc. Seeking input from cross-functional teams (including Media, Analytics, Product, and Finance) as required, the Specialist ensures the team’s main objective of maximizing sales revenues while ensuring utmost client satisfaction is met. This presents a unique opportunity to work in an entrepreneurial environment while benefiting from the resources, organizational support, and existing vendor relationships of an industry leader.

What You Will Do

• Contribute to building a pipeline of prospective accounts by identifying and nurturing leads.
• Cultivate relationships to expand and develop client accounts.
• Coordinate with internal and external stakeholders to create sales collateral, presentations, project plans, and account setup information.
• Collaborate with cross-functional teams (e.g., media planning, operations, analytics) to devise marketing strategies for both on-site and off-site initiatives.
• Provide exceptional customer service to clients by promptly responding to requests and ensuring availability for follow-up questions.
• Analyze campaign results to identify opportunities for enhancing client satisfaction and performance.
• Listen actively to advertisers’ needs and generate innovative ideas to enhance and optimize the offerings of Macy’s Media Network, feeding insights to the product development team.
• Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities

Skills You Will Need

Sales and Negotiation Proven ability to secure advertising revenue and build strong relationships with recognized brands, agencies, and vendor partners. Customer Service Exceptional customer service skills, including prompt responsiveness to client requests and thorough follow-up to ensure client satisfaction. Analytical Skills Capability to analyze campaign results and identify opportunities for enhancing client satisfaction and performance, demonstrating a data-driven approach to decision-making. Online Advertising Expertise Deep knowledge of the online advertising space, including exchange and audience-based selling, with experience in retail media highly desired. Communication and Presentation Excellent communication and presentation skills, both written and verbal, essential for effectively conveying ideas and proposals to clients and stakeholders. Stakeholder Management Experience managing multiple stakeholders, such as vendors, marketing agencies, and media owners, as well as cross-functional teams, to ensure project success and alignment with objectives. Detail-Oriented Strong attention to detail in marketing activities, including the development of sales collateral, presentations, reports, and project plans, to ensure accuracy and professionalism.

Who You Are

• Candidates with a Bachelor’s degree or equivalent work experience in a related field are encouraged to apply. 3-5 years of ad sales experience for on- and off-site media, including selling into agencies.
• This role involves performing essential job functions such as communication, collaboration, and use of office and computer systems. Responsibilities include the ability to access and review written and electronic information, and to move within the work environment and intera…