Content Writer

Job Overview

Banao Digital is looking for a creative and detail-oriented Content Writer who can create engaging, clear, and purpose-driven content for brands across digital platforms. The ideal candidate should have strong writing skills, a good understanding of digital marketing, and the ability to adapt content according to different audiences and brand voices.

Key Responsibilities

• Create engaging content for websites, blogs, social media, advertisements, email campaigns, and other digital platforms.
• Write social media captions, post copies, ad copies, website content, blogs, articles, and marketing content.
• Research industry trends, topics, competitors, and target audiences to develop relevant content.
• Develop content ideas and creative concepts in collaboration with the social media and creative teams.
• Adapt writing style and tone according to different brands, industries, and target audiences.
• Proofread and edit content for grammar, spelling, readability, and consistency.
• Conduct basic keyword research and incorporate SEO best practices into website and blog content.
• Create compelling headlines, hooks, CTAs, and promotional copies.
• Work closely with graphic designers, video editors, social media executives, and digital marketing teams.
• Revise content based on client or internal feedback.
• Stay updated with social media trends, digital marketing trends, and emerging content formats.
• Maintain consistency in brand voice across all communication channels.

Required Skills

• Excellent written and verbal communication skills.
• Strong command of English grammar, vocabulary, and sentence structure.
• Creative thinking and strong storytelling ability.
• Good research and information-gathering skills.
• Understanding of social media platforms and digital marketing.
• Basic knowledge of SEO and keyword placement.
• Ability to write short-form and long-form content.
• Strong attention to detail.
• Ability to manage multiple projects and meet deadlines.
• Knowledge of AI writing tools such as ChatGPT/Gemini is an advantage, but the candidate should be capable of developing original ideas and refining AI-generated content.

Pay: ₹10,000.00 - ₹12,000.00 per month

Work Location: In person