SEO Content Writer

Role & responsibilities

We are seeking a skilled and dynamic SEO Content writer to join our team as a contractor. The ideal candidate will be a creative and strategic thinker who thrives in developing engaging, data-driven content focused on education-related topics for a U.S.-based audience.

This role involves researching, outlining, writing, editing, and optimizing content related to education and test preparation. You will create original, high-performance content designed not only to rank in traditional search results, but also to be cited and surfaced in AI-powered search environments (e.g., Google AI Overviews and generative engines). Success in this role requires balancing SEO best practices with emerging Engine Optimization (EO) principles to improve visibility, citation share, and AI-driven discoverability.

Job Duties:

• Researching about education and test prep topics for a U.S.-based audience
• Developing detailed outlines based on keyword research, competitor analysis, and content briefs
• Writing SEO/EO-optimized articles that balance search performance with readability and user intent
• Incorporating marketing claims and product messaging seamlessly into informative content
• Analyzing performance data and generating insights to guide content improvements
• Editing and optimizing existing published articles for improved rankings, visibility and engagement
• Creating infographics or visual elements to increase shareability and link potential
• Ensuring all content is unique, accurate, well-structured, and aligned with brand voice

Preferred candidate profile

• Must be able to work at least 4 hours overlap with Pacific Standard Time
• Minimum 3-5 years developing marketing content for link building and SEO
• At least 3 years of copyediting experience
• Excellent written and spoken English language skills
• Demonstrated success researching and publishing content that drives links
• SEO-optimization content creation skills, including competitor analysis, strategic use of keywords, headers, and metadata
• Prior work experience in a remote setting
• Familiarity with supportive tools like Ahrefs, SEMRush, Muckrack, and Canva