Content Writer- Brand & Communications
- Source: Naukri
- mastertrust
- On-site
- Delhi
- Full-Time
- Mid level
Job Description
Key Responsibilities
- Product & Client-Focused Content
* Develop content strategies to promote new and existing broking products.
* Create impactful video scripts, articles, and communication material for clients and prospects.
* Simplify complex financial products into easy-to-understand, engaging content.
* Collaborate with product and sales teams to ensure accurate, detailed product knowledge is
conveyed through all content.
- Marketing & Digital Engagement
* Work closely with the Digital Marketing team to plan and publish updated content across all
platforms.
* Manage and grow mastertrusts social media presence increase followers, engagement, and
overall visibility.
* Lead email marketing campaigns to nurture client relationships and enhance conversions.
- Internal Content & Training
* Develop training modules for sales teams to strengthen product understanding and sales
communication.
* Create and regularly update sales pitches and marketing collaterals for both offline and online
offerings.
* Draft internal communication guidelines including email etiquette, messaging tone, and
brand consistency.
- Brand Building & Growth
* Strengthen mastertrusts overall digital presence and positioning as a trusted financial brand.
* Work towards measurable growth in online engagement, brand recognition, and client
outreach.
* Innovate new content formats and storytelling ideas to connect with a diverse audience base
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
