VP/Director, Search & AI Visibility

Sosemo is an award-winning strategic search and media agency built for where discovery is headed next. We help brands win visibility across traditional search engines, AI-powered answer environments, Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), and emerging AI-driven discovery experiences. Our operating model is human-led and AI agent-enabled, combining strategic expertise with governed automation and workflow innovation.

We are seeking an innovative and growth-minded VP/Director, Search & AI Visibility to lead and evolve Sosemo’s SEO capability. This executive leadership role is responsible for client success, team leadership, capability growth, service innovation, profitability, and AI-enabled operational transformation. The VP/Director, Search & AI Visibility will serve as both the strategic owner of the SEO organization and the executive sponsor for AI-powered search innovation.

Responsibilities

• Lead and grow Sosemo’s SEO, GEO, AEO, and AI Search capability.
• Define service offerings, delivery frameworks, methodologies, and quality standards.
• Drive continuous improvement across services, processes, and technologies.
• Serve as an executive strategic advisor for key client relationships.
• Lead major account planning and growth initiatives.
• Support audits, proposals, pitches, and business development efforts.
• Drive client retention and satisfaction.
• Assist in revenue forecasting and capability growth planning.
• Define and execute the roadmap for AI-enabled SEO operations.
• Oversee AI-powered workflow development
• Establish governance standards for AI agents, automation, prompt libraries, workflows, approvals documentation, and quality control.
• Transform agency IP, methodologies, SOPs, templates, and training materials into scalable operational systems.
• Develop KPIs to measure efficiency, adoption, quality improvement, and business impact.
• Evaluate emerging AI platforms, connectors, automation technologies, and workflow tools.
• Represent Sosemo as a thought leader at conferences and client presentations
• Develop POVs around SEO, GEO, AI Search, AEO, and the future of discovery.
• Lead, mentor, and develop SEO team members.
• Build training programs around search innovation, AI adoption, and workflow excellence.

• Create a culture of innovation, accountability, and high performance.

• Bachelor’s degree in Marketing, Computer Science, Communications or related field.
• 8+ years of SEO leadership experience.
• Proven experience leading agency or enterprise SEO programs.
• Deep understanding of technical SEO, GEO, AEO, analytics, and content strategy.
• Experience managing teams, budgets, and client portfolios.
• Strong business development and client relationship skills.
• Experience leading digital transformation initiatives.
• Experience implementing AI platforms, workflow automation solutions, or operational modernization programs.
• Familiarity with Copilot Studio and Marketing automation platforms
• Strong understanding of AI governance, responsible AI principles, and quality assurance frameworks.
• Healthcare and pharmaceutical marketing experience is a plus.

What We Offer:Along with a competitive salary (salary range: $140,000 - $175,000) and benefits, you’ll work with a team that values ownership, innovation, and practical AI adoption that improves real outcomes.

• Competitive compensation package
• Annual bonus opportunity
• Health insurance
• Life insurance
• 401(k) with match
• Paid vacation and sick time
• Hybrid work environment
• Significant leadership and growth opportunities

Additional Information:

Candidates must be legally authorized to work in the U.S.; visa sponsorship is not available.

Our office is located at 26 Broadway, NYC, with access to common areas, a podcast studio, and stocked snacks and coffee.

AI Enablement Statement

Sosemo is building a human-led, AI agent-enabled operating model. Employees in this role will be expected to actively leverage, improve, and help evolve AI-enabled workflows that support SEO, GEO, analytics, reporting, content optimization, research, and operational efficiency. AI is used to enhance productivity and scale, but human expertise, judgment, accountability, and client stewardship remain central to every deliverable.