Adobe Journey Optimizer Developer

Company Description

Navolytics is a technology consulting company that helps organizations unlock the value of their data through Azure-based analytics, machine learning, and cloud solutions. We transform raw data into actionable insights that support better decision-making, improved customer experiences, and more efficient operations.

Navolytics delivers scalable, secure, and compliant solutions using technologies such as Azure Machine Learning, Power BI, Azure Synapse Analytics, Databricks, and Adobe Experience Cloud. We also help clients modernize their data infrastructure through Azure cloud migration, data architecture, governance, auditing, and platform optimization services.

Role Description

Navolytics is seeking an  Adobe Journey Optimizer Developer  for a full-time, fully remote W-2 consulting position. Candidates must be located in Texas.

The Adobe Journey Optimizer Developer will design, build, test, and maintain personalized customer journeys and marketing campaigns using Adobe Journey Optimizer. This role will translate business and marketing requirements into scalable technical workflows while integrating Adobe Journey Optimizer with Azure-based data sources and other enterprise systems.

The developer will work closely with marketing, analytics, data engineering, product, and client stakeholders to ensure customer journeys are aligned with business objectives, customer insights, compliance requirements, and measurable performance goals.

Key responsibilities include:

• Designing and implementing customer journeys using Adobe Journey Optimizer
• Configuring journey events, conditions, actions, segments, audiences, and decision logic
• Developing personalized messaging across email, push, SMS, web, and other supported channels
• Translating business and marketing requirements into technical journey designs
• Integrating Adobe Journey Optimizer with Adobe Experience Platform and external data sources
• Connecting customer journey workflows with Azure services such as Azure Data Lake Storage, Azure Synapse Analytics, and Databricks
• Configuring profile, event, audience, and message payloads using JSON and API-based integrations
• Developing and supporting REST API and event-driven integrations
• Implementing reusable templates, personalization rules, and dynamic content
• Testing journey logic, audience qualification, message delivery, and channel behavior
• Troubleshooting journey failures, data issues, integration errors, and delivery problems
• Monitoring journey performance and recommending improvements based on customer and campaign data
• Supporting batch, streaming, and real-time customer engagement use cases
• Ensuring customer journeys comply with privacy, consent, security, and marketing communication requirements
• Documenting solution designs, integrations, configurations, and operational procedures
• Participating in code reviews, technical discussions, and client meetings
• Supporting ongoing enhancements to Adobe Journey Optimizer and the broader customer experience platform

Qualifications

Candidates should have:

• Hands-on experience with Adobe Journey Optimizer, including journey configuration, orchestration, segmentation, audience management, and personalization
• Experience with Adobe Experience Platform and related Adobe Experience Cloud technologies
• Knowledge of customer profile schemas, datasets, events, identities, audiences, and activation workflows
• Strong understanding of REST APIs, event-driven architectures, webhooks, integrations, and data models
• Experience configuring JSON-based payloads for customer profiles, events, messages, and external actions
• Practical scripting or programming experience using JavaScript, Python, or a similar language
• Experience integrating Adobe Journey Optimizer or similar platforms with cloud-based data systems
• Familiarity with Azure data services such as Azure Data Lake Storage, Azure Synapse Analytics, Azure Data Factory, and Databricks
• Experience collaborating with marketing, product, analytics, and data engineering teams
• The ability to translate customer engagement objectives into scalable technical solutions
• Experience defining and measuring journey and campaign KPIs
• Knowledge of customer data privacy, consent management, security, and marketing compliance requirements
• Strong testing, debugging, documentation, and problem-solving skills
• Strong written and verbal communication skills
• The ability to work in…