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Marketing Manager

  • Source: LinkedIn
  • One Southern Indiana Chamber & Economic Development
  • On-site
  • New Albany
  • Full-Time
  • Senior

Job Description

Company Description One Southern Indiana Chamber & Economic Development (1si) is dedicated to building a strong, prosperous business environment in the Southern Indiana and Metro area. The organization focuses on fostering economic growth so that businesses can flourish and residents benefit from viable jobs and an enhanced quality of place. Through advocacy, business support, and strategic partnerships, 1si works to create conditions that help organizations of all sizes thrive. Team members collaborate closely with community and regional stakeholders to advance long-term economic development goals and strengthen the local business ecosystem.

Role Description One Southern Indiana (1si) expects this position to be accountable for creating and executing the strategy for communications, brand, public relations messaging and collateral to grow the 1si brand, OSI Foundation, and support Special Initiatives. This position serves as a key member of the Community Messaging Team and will work in conjunction with the VP of Strategic Partnerships , and other key staff members as they implement programs, events, and special initiatives.

This Marketing Manager position is responsible for writing copy (or reviewing prior to distribution) for all marketing pieces, major reports, news articles and press releases, in addition to scripting 1si’s signature events. While reporting directly to the VP of Strategic Partnerships , this position will serve to assist various team members as they prepare documents for member, investor and public consumption to ensure 1si’s message is clear, factual and consistent with the themes and direction of the organization.

Additionally, the Marketing Manager will manage all media interactions in a timely manner to position 1si as the expert in those areas in which we excel. These duties may be proactive, in the case of writing and distributing press releases, or reactive, in the case of responding to media inquiries and requests for interviews and articles.

The Marketing Manager will also increase 1si’s social media presence across multiple platforms and with a variety of creative content designed to promote our programs, events, staff, and activities, as well as our business members.

Key Responsibilities

· Manage 1si’s local, regional and national media relations activities, including writing and distributing news and press releases to the media and coordinating 1si interviews, news conferences and other public briefings

· Assist senior staff, including President/CEO, Sr. Vice President/Chief Economic Development Officer in preparing and writing speeches, talking points and presentations for events and programs, as needed

· Design or assist in the development of all branded communication (both print & electronic) along with external communication with members, investors, stakeholders

· Coordinate and design, as needed, non-dues revenue ads for the communication department

· Assist with the development and implementation of marketing / communication plans for 1si events, programs and workshops

· Assist with the development and implementation of the marketing and communication annual budget

· Ensure 1si brand standards are maintained throughout the organization

· Draft copy for and coordinate approvals by pertinent staff members for the 1si Annual Report, MMA Summit brochure, ONCE awards insert, Membership Directory, etc.

· Work in conjunction with identified partners to create and distribute annual publications

· Proof copy for all projects prior to print or distribution

·  Create and implement ongoing social media strategies, including video content creation and production

· Responsible for creating social media posts to promote 1si’s activities and events, as well as for member news and highlights

· Coordinate the development of maintenance and on-going updates to the 1si we site

· With guidance from the Manager of Programs & Events , responsible for drafting scripts and talking points for key presenters, sponsors, and leadership

· Regularly draft articles on subjects important to small businesses for inclusion in 1si publications and distribution throughout social media platforms

· Develop and maintain relationships with media representatives

· Assist with grant proposals and award submissions, as needed

· Attends most 1si events to assist in building and promoting member relations by collecting content, photography and videography

…

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