Shopify Website Developer - Freelance

Senior Shopify Developer (Freelance Hourly or Project-Based)About NINI

NINI is a luxury UPF fashion brand creating elevated sun-protective clothing that combines style, function, and timeless design. As a growing e-commerce brand, we’re looking for an experienced Shopify developer to become a trusted extension of our team and help us continuously improve our website and customer experience.

This is a freelance position that can be structured on either an hourly or project-by-project basis, depending on your preferred way of working.

Responsibilities

• Develop and implement new Shopify features and functionality
• Build custom sections, templates, and pages
• Improve website performance, speed, and user experience
• Optimize the mobile shopping experience
• Troubleshoot and resolve bugs efficiently
• Integrate and maintain Shopify apps
• Ensure updates are thoroughly tested before deployment
• Recommend improvements that enhance customer experience and increase conversions
• Help maintain a clean, organized, and scalable Shopify theme

Experience Required

We’re looking for someone with:

• 5+ years of Shopify development experience
• Strong knowledge of Shopify Liquid, HTML, CSS, JavaScript, and Shopify 2.0
• Experience with custom theme development
• Experience working with premium fashion or apparel brands is a plus
• A strong understanding of e-commerce UX and conversion optimization
• Excellent attention to detail
• Strong problem-solving skills
• The ability to communicate clearly and provide realistic timelines

Bonus Experience

Experience with any of the following is a plus:

• Klaviyo
• Loop Returns
• Shopify Markets
• Meta Pixel & Conversion API
• Judge.me
• Shopify Flow
• Search & Discovery
• Performance optimization
• SEO best practices

Communication & Working Style

We’re looking for more than just a developer—we’re looking for a long-term partner.

Many website issues are much easier to explain over a quick 10–15 minute Zoom or Google Meet than through long email threads. Because of this, we’re looking for someone who is comfortable hopping on occasional video calls during business hours to review projects, troubleshoot issues, and discuss new ideas.

Clear communication, responsiveness, and collaboration are just as important to us as technical ability. We value a working relationship where ideas can be discussed openly, timelines are communicated honestly, and challenges are solved together.

What We’re Looking For

This role is ideal for someone who:

• Takes ownership of projects
• Tests thoroughly before considering work complete
• Fixes issues without creating new ones elsewhere on the site
• Communicates proactively and keeps us updated on progress
• Is comfortable hopping on occasional Zoom or Google Meet calls
• Can explain technical concepts in a simple, easy-to-understand way
• Is responsive and enjoys building a collaborative, long-term working relationship
• Offers recommendations and solutions instead of simply completing assigned tasks

Example Projects

Projects may include:

• Product page improvements
• Collection page enhancements
• Mobile UX improvements
• Custom Shopify features
• Variant and product media improvements
• Back-in-stock functionality
• Shopify app integrations
• Landing page development
• Performance optimization
• Ongoing maintenance and bug fixes

To Apply

Please email us at hello@nini-designs and include:

• Your portfolio
• Links to Shopify stores you’ve worked on
• Your hourly rate (or preferred project pricing)
• Your typical turnaround time
• Your availability
• A brief explanation of the most technically challenging Shopify project you’ve completed