Product Designer (UI/UX)

About the Role

We are looking for a Product Designer who wants to shape the end-to-end experience members and operators have with Thrive every day. This is an individual contributor role ideal for someone with 3 to 6 years of experience who cares deeply about UI craft, usability for real people in real conditions, and the discipline of shipping design that survives contact with production.

You will design across our core product surfaces — our website, mobile app, and web app — owning the experiences that carry a member from their very first moment with Thrive through everyday use.

That starts with the out-of-the-box experience: the MDM-enabled (mobile device management) capabilities that make Thrive devices work the way they should the moment a member powers one on, plus BYOD (bring-your-own-device) enrollment for members who bring their own phone.

At the center is our engagement platform — the check-ins, content, and nudges that keep members connected to their health and are the core of how Thrive works day to day. You will work closely with product, engineering, and operations to translate company goals into interfaces that work reliably for the people we serve: low-income Americans on Medicaid and Medicare, many of them 65 and older, often navigating low digital literacy, and frequently relying on us as their primary connection to the internet.

We are building an increasingly AI-enabled platform, so you will also shape how members experience AI-driven voice and chat — conversational flows that feel clear, trustworthy, and genuinely usable for an audience that is often new to them. As an early design hire, you will help mature our design system, our research habits, and the way design and engineering work together as we grow. This is a role for someone who wants real scope and ownership, and who is motivated by seeing their work reach the people who need it most.

What You’ll Do

Design and ship

• Own the design of features end to end across our website, mobile app, and MDM-enabled device experiences — from first sketch through polished, shippable UI.
• Design AI-powered voice and chat experiences — conversational flows, prompts, states, and fallbacks that stay clear and reassuring for members who may be interacting with AI for the first time.
• Work in Figma to produce flows, wireframes, prototypes, and high-fidelity designs, and keep them in sync with what actually ships.
• Design for real-world constraints — low digital literacy and users who may be navigating healthcare or a smartphone for the first time.
• Treat loading states, empty states, error handling, and edge cases as part of the design, not an afterthought.

Build and grow the system

• Contribute to and help extend our shared design system so patterns stay consistent across onboarding, enrollment, and admin.
• Partner with frontend engineers to make sure designs translate faithfully into our component library — you care that the shipped pixels match the intent.
• Set a high bar for accessibility (WCAG 2.1 AA) — legible type, sufficient contrast, clear tap targets, and screen-reader-friendly flows are launch criteria, not nice-to-haves.

Collaborate and learn

• Partner with product and operations to understand member needs and translate goals into clear design direction.
• Talk to and observe real members and operators — lightweight usability testing, session reviews, and feedback loops that keep design grounded in reality.
• Give and take direct, specific critique. You share work early and often, and you treat feedback as fuel.

Bring the product to life

• Partner with the go-to-market team to design demos, prototypes, and visual narratives that make our product tangible in client and investor conversations.
• Turn our roadmap and vision into compelling, credible mockups — sometimes ahead of what’s fully built — that help people see where Thrive is headed.

Raise the bar

• Help establish design standards, file hygiene, and handoff practices as the team grows.
• Spot rough edges in existing experiences and advocate for the fixes that make members’ lives easier.
• Bring a point of view — you have taste, and you can explain the reasoning behind your decisions.

About You

Experience and skills

• 3–6 years designing digital products, with a portfolio you can walk us through end to end — the problem, your process, the tradeoffs, and the outcome.
• Strong UI craft — typography, layout, spacing, color, and hi…