Production Marketing and Design Manager

Job Summary
We are seeking a dynamic and innovative Production Marketing and Design Manager to lead our production, marketing and creative efforts. This role is vital in organizing production goals, developing compelling visual content, executing multichannel marketing strategies, and driving brand growth across digital and print platforms. The ideal candidate will thrive in a fast-paced environment, leveraging their expertise to enhance our market presence, optimize campaigns, and support sales initiatives through strategic marketing and design leadership. This paid position offers an exciting opportunity to shape brand storytelling, elevate marketing performance, and contribute to the overall success of our organization.

Duties

• Develop and oversee integrated marketing campaigns across digital channels including social media, email, search engines, and e-commerce platforms.
• Manage the creation of engaging visual content using Adobe Creative Suite tools such as Photoshop, Illustrator, and InDesign to support branding and promotional activities.
• Implement SEO strategies to improve website visibility and organic search rankings while utilizing Google Analytics for performance tracking.
• Coordinate social media marketing efforts on platforms like Facebook, Instagram, LinkedIn, and others to increase audience engagement and brand awareness.
• Execute multichannel marketing campaigns that combine digital advertising (Google AdWords, Facebook Advertising) with print advertising for comprehensive outreach.
• Lead content marketing initiatives by creating compelling copy for blogs, product descriptions, email campaigns, and promotional materials.
• Utilize marketing automation tools to streamline campaign management, nurture leads, and optimize conversion rates.
• Conduct research on market trends, competitor activities, and customer preferences to inform strategic decisions.
• Collaborate with product management teams to develop promotional strategies that align with product launches and sales goals.
• Manage budgets for advertising sales efforts and creative projects ensuring optimal resource allocation.
• Analyze campaign performance metrics using Google Analytics and other analytics tools to refine strategies for better ROI.
• Manage design and creative projects
• Oversee Marketing Efforts
• Coordinate Production Timelines
• Work with licensing
• Use AI tools and technology
• Support Sales Growth

Skills

• Proven experience with SEO best practices and social media marketing strategies.
• Strong knowledge of multichannel marketing approaches including digital advertising, email marketing, content marketing, and print media.
• Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign) for designing high-quality visual content.
• Familiarity with digital marketing tools such as Google Analytics, Google AdWords, Facebook Advertising Manager, and marketing automation platforms.
• Solid understanding of e-commerce platforms like WordPress or similar Content Management Systems (CMS).
• Basic knowledge of HTML coding for website updates and content integration.
• Excellent copywriting skills with the ability to craft persuasive messaging tailored to target audiences.
• Experience in B2B (business-to-business) marketing environments with a focus on performance-driven campaigns.
• Strong research skills to stay ahead of industry trends and competitive landscape insights.
• Ability to manage multiple projects simultaneously while maintaining attention to detail within budget constraints.
• Effective communication skills for collaborating with cross-functional teams including sales, product management, and creative departments. Join us as a Production Marketing and Design Manager where your creativity meets strategic impact! Your expertise will help shape our brand narrative while driving measurable results across all channels—empowering us to reach new heights together!

Pay: $75,000.00 - $85,000.00 per year

Benefits:

• 401(k)
• Health insurance
• Paid time off

Work Location: In person