Public Relations Account Coordinator / Assistant Account Executive

Parasol is a New York City-based integrated brand marketing, public relations and communications agency specializing in luxury lifestyle, travel and hospitality. Our high-profile client portfolio is growing with an exciting opening for an Account Coordinator/Assistant Account Executive to join the team.

We are seeking an intelligent, enthusiastic and hard-working candidate with excellent communication and organization skills, and a strong attention to detail. Applicants must be proactive, independent workers; have the ability to multitask, prioritize a to-do list, and organize larger projects; and excel when faced with a challenge. Candidates should be self-starters who can work within an intimate team environment, possess excellent writing skills and have an interest in travel, food and wine and luxury lifestyle PR.

We are passionate about what we do; providing value to our clients and achieving meaningful results is our priority. You will gain valuable experience by working closely with the company’s senior leadership team and our clients. Great opportunity for growth and learning. Agency and experience in luxury hospitality, food and wine are a plus.

Please send resume with cover letter and writing sample to [email protected]. Write “RE: Account Coordinator Position” in the subject line of email.

Key Job Responsibilities and Tasks include:

• Assist team with public relations accounts
• Manage daily activities and various admin activities on accounts
• Create and maintain media and influencer lists, editorial calendars and speaking opportunities
• Distribute press releases, media mailers and media alerts
• Write, proof and edit a variety of PR materials
• Research and develop creative media pitch angles and story ideas
• Help develop compelling pitches
• Monitor client media coverage
• Develop client monthly reports and clips
• Conduct ongoing media research to discover new national and regional media outlets and targets
• Interface with members of the media
• Assist with development of strategic PR and Marketing plans
• Prepare meeting agendas, notes, etc.
• Assist team with various social media tasks including drafting captions, image selection, and more

Requirements:

• Bachelor’s Degree or relevant experience (experience working with hotels, food, fashion or wine preferred)
• Strong written and verbal communication skills
• Solid media relations and social media skills
• Team oriented and ability to take the lead on relevant projects
• Experience with Cision and other PR programs is a plus

Salary:

Competitive salary (based upon experience) + full benefits

About our Company:

Parasol is a boutique media relations and marketing firm specializing in the luxury lifestyle and hospitality industry. We value creativity, integrity, strategic thinking, problem solving and teamwork and deliver excellent service and results. We have a collaborative work ethic and foster a collegial work environment. Full benefits, including Health and Summer Fridays.

Please visit our website to learn more: www.parasolmarketing.com