Ecommerce Marketing Manager

eCommerce Marketing Manager

Shape How Iconic FMCG Brands Win Online

**Location: Hybrid 2 Days per Week in Central London**

Package: Up to £60,000 + 10% Bonus + Benefits

The Opportunity:

We are partnering with a highly successful, market-leading food manufacturer investing heavily in its eCommerce and shopper marketing capability.

As part of this journey, an exciting opportunity has arisen for an eCommerce Marketing Manager to lead digital shopper activation across a portfolio of some of the UK’s most recognisable FMCG brands.

This is a high-profile role, offering the opportunity to shape eCommerce strategy, improve digital shelf execution and drive online growth across Grocery Multiples, Amazon, Convenience and Rapid Delivery channels.

The role:

• Lead eCommerce activation strategy across customers and channels.
• Translate brand and customer plans into compelling online shopper experiences.
• Drive excellence across digital shelf, content, search, merchandising and conversion.
• Lead online activation for promotions, NPD launches and seasonal campaigns.
• Use shopper and sales data to identify opportunities and improve performance.
• Work closely with Sales, Marketing and Category teams to deliver best-in-class execution.
• Establish clear processes, standards and ways of working across eCommerce.
• Manage and develop an eCommerce Executive.

Ideal candidate:

• 4+ years’ experience within eCommerce, Shopper Marketing or Online Category.
• FMCG experience within a manufacturer, retailer or eCommerce platform.
• Strong understanding of digital shelf, online merchandising and shopper conversion.
• Experience developing and executing online activation plans.
• Strong analytical and project management capability.
• Excellent stakeholder management and influencing skills.
• A passion for digital commerce and online shopper behaviour.

Why Consider This Opportunity?

• Own and shape the eCommerce activation agenda for a leading FMCG business.
• Work across a portfolio of iconic household brands.
• High visibility role with exposure to senior commercial and marketing leaders.
• Lead and develop a direct report.
• Strong culture focused on development, progression and empowerment.

Please send your CV using the form on this page, quoting reference 19/17822/7. Confidentiality assured.

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