Lead Salesforce Marketing Cloud Developer

Lead Salesforce Marketing Cloud Developer

Experience: 8 - 12 Years
Employment Type: Full-Time
Work Model: Hybrid
Notice Period: Immediate Joiners Preferred

Key Responsibilities

• Lead the design, development, and implementation of Salesforce Marketing Cloud solutions across enterprise customers.
• Hands-on expertise in Marketing Cloud Personalization (Interaction Studio) is mandatory.
• Develop and optimize customer journeys using Journey Builder, Automation Studio, Email Studio, Mobile Studio, and Contact Builder.
• Design and deliver personalized customer experiences across Email, Web, Mobile, and Digital channels.
• Build and maintain marketing automation workflows, audience segmentation, triggered campaigns, and customer engagement programs.
• Develop solutions using AMPscript, SQL, SSJS, HTML, CSS, JavaScript, and Salesforce Marketing Cloud APIs.
• Collaborate directly with business stakeholders, marketing teams, and customers to gather requirements and deliver scalable solutions.
• Integrate Salesforce Marketing Cloud with Salesforce CRM, Data Cloud, CDPs, and third-party enterprise applications.
• Monitor campaign performance, personalization effectiveness, and customer engagement metrics while driving continuous optimization.
• Provide technical leadership, best practices, troubleshooting support, and solution recommendations across Marketing Cloud initiatives.

Required Skills

• 8 - 12 years of overall IT experience with strong expertise in Salesforce Marketing Cloud.
• Extensive hands-on experience in Marketing Cloud Personalization (Interaction Studio).
• Strong knowledge of Journey Builder, Automation Studio, Contact Builder, Email Studio, and Audience Segmentation.
• Experience in AMPscript, SQL, SSJS, API Integrations, and Marketing Automation.
• Excellent communication, stakeholder management, and customer-facing skills.
• Self-driven professional with strong ownership, problem-solving ability, and delivery-focused mindset.
• Immediate joiners or candidates with short notice periods will be highly preferred.

If you are interested, kindly share your resume to [email protected]