Performance Marketing Manager - Luxury D2C

Performance Marketing Manager - Luxury Retail

London - Hybrid

£50,000 to £70,000

I’m working with an established and much-loved premium consumer brand that is looking for a Performance Marketing Manager to take ownership of customer acquisition and help drive the next stage of its ecommerce growth.

This is a brilliant opportunity for a commercially minded, hands-on performance marketer who loves getting into the detail of Google and Meta, but is also excited by the bigger customer journey, from acquisition through to retention and lifetime value.

You’ll lead the brand’s in-house performance marketing activity, manage and optimise paid media budgets, and work closely with the wider ecommerce, creative and customer teams to identify new opportunities for growth.

Responsibilities:

• Owning paid media strategy and day-to-day optimisation
• Leading and scaling Meta activity
• Managing budgets, forecasting and performance reporting
• Testing audiences, creative and campaign structures
• Overseeing email and SMS activity
• Managing and developing two junior team members

Requirements:

• Strong hands-on experience across Google Ads and Meta
• Previous management experience is desirable
• Ecommerce, DTC, retail or consumer brand experience

*Knowledge of CRM, SMS or customer lifecycle marketing would be a real advantage, although you don’t need to be a CRM specialist.