Graphic Designer

Company Description Awfully Good is an independent branding studio that builds distinctive, high-impact visual identities grounded in clear business strategy. The studio rejects safe, generic design in favor of bold, high-contrast creative directions that help clients stand out and claim strong market authority. Awfully Good works across strategy and consulting, brand identity, communication and content, product and packaging, digital experience, visual design, retail and spatial design. The team also focuses on AI and emerging technologies, integrating AI-powered design and generative content into modern brand and campaign work. This environment offers design professionals the opportunity to contribute to ambitious, unconventional branding projects across multiple disciplines.

Role Description This is a full-time hybrid Graphic Designer role based in Gurugram, with flexibility for partial work from home. The Graphic Designer will create and refine visual identities, including logos, typography systems, and design assets for brand, digital, and print applications. Day-to-day responsibilities include developing graphic concepts, producing layouts and design systems, collaborating with strategists and copywriters, and preparing production-ready files for campaigns and brand launches. The role involves translating brand strategy into cohesive visual narratives, maintaining design consistency across touchpoints, and iterating quickly based on feedback. The Graphic Designer will also support presentations, moodboards, and design explorations that push aesthetic boundaries while serving business objectives.

Qualifications

• Candidates should possess strong skills in Graphic Design and Graphics for brand, digital, and print applications.
• Candidates should possess skills in Logo Design and Branding to create distinctive and coherent visual identity systems.
• Candidates should possess skills in Typography, including type selection, hierarchy, and layout for both web and print.
• Candidates should possess proficiency in industry-standard design tools (e.g., Adobe Illustrator, Photoshop, InDesign, Figma or similar).
• Candidates should possess the ability to interpret creative briefs, work within strategic frameworks, and present design rationale clearly.
• Candidates should possess a strong portfolio showcasing brand identity, logo work, and high-impact visual storytelling.
• Relevant education in Graphic Design, Visual Communication, or a related field, or equivalent practical experience, is beneficial.
• Experience with motion graphics, digital product design, or AI-powered design tools is a plus.