Global Social Media Manager

Help shape the future of smart, sustainable heating worldwide

Join Warmup as we work to become the world’s most trusted, innovative and accessible radiant heating and cooling brand. Through world-class research, product innovation and exceptional service, we are accelerating the adoption of intelligent, energy-efficient solutions that deliver comfort while helping to reduce CO₂ emissions.

About Warmup

Warmup is a British, research-led brand pioneering smarter, more energy-efficient heating solutions that transform how people heat their homes. Our radiant heating technologies combine exceptional comfort with lower energy use, helping to create a cleaner, more sustainable future.

Role Overview

Are you a social-first strategist who can turn organic and paid activity into measurable results? Warmup is looking for a Global Social Media Manager to lead our global social strategy and create and deliver content across key channels. Reporting to the Global Marketing Director, you will own the social media function while working closely with our creative, content, SEO and digital specialists.

This is far more than a content-posting role. You will shape a consistent global brand narrative, manage social platforms, grow engaged communities and convert paid social investment into measurable demand.

Key Responsibilities

• Drive organic growth and storytelling: Develop and deliver a dynamic, video-first content strategy and calendar for the UK and seven international markets. Balance product launches and campaigns with useful, inspiring lifestyle content that builds sustained reach, engagement and audience growth.
• Own paid social performance: Take full ownership of the paid social budget and funnel. Test creative, formats, audiences and targeting; reallocate spend within agreed budgets; and optimise activity to maximise ROI and generate qualified quote enquiries. Work with the digital team to improve the click-to-quote journey.
• Build high-impact partnerships: Identify, negotiate and manage collaborations with installers, interior designers and resellers, creating an ongoing library of high-quality, reusable video and photography for paid and organic channels.
• Grow and engage our community: Be an active social seller within the trade community. Monitor industry conversations and competitor activity, engage prospective installers and nurture high-quality opportunities before handing them to the sales team.

What You’ll Bring

• Relevant experience: Demonstrable social media marketing experience, supported by examples of leading organic and paid activity for B2C and B2B audiences across the UK and international markets.
• Platform and algorithm fluency: A clear understanding of why content succeeds or underperforms, informed by data, audience behaviour and platform trends across TikTok, Instagram, LinkedIn and Meta.
• Creative execution: A strong visual eye and a practical understanding of scroll-stopping hooks, formats and storytelling. Proficiency in core design and editing tools such as Canva, CapCut or Adobe is essential.
• Data-led decision-making: The ability to implement robust tracking, interpret performance data and use insight to optimise creative, targeting and strategy against clear objectives.
• A proactive mindset: The agility to respond to platform changes and emerging trends, translating them quickly into relevant content that remains true to our brand tone of voice.
• Technology and AI: Hands-on experience using social media management platforms and AI-powered tools to streamline workflows, improve content production and increase the quality and consistency of output.
• Minimum 1 years’ experience in Social Media

Why Join Warmup?

• Hybrid working: You will work from our Park Royal office four days a week during your first month to support onboarding, reducing to two office days a week thereafter.
• Package: A salary of £40,000 - £45,000, dependent on experience, based on 40 hours a week.
• Culture: If you can bring a positive, proactive spirit and would like to join a collaborative, sociable marketing team in a fast-moving environment where strong ideas are supported and brought to life then Warmup could be the place for you.

At Warmup, we are committed to creating an inclusive workplace where everyone is treated fairly and with respect. If you require any reasonable adjustments during the recr…