Global Communications Manager

We’re Pentland Brands: a global family business behind some of the world’s most iconic active and lifestyle brands. We bring integrity, energy and ambition to our work, setting high standards and striving to deliver great outcomes without ego.

Shape the work behind some of the world’s most loved sport, outdoor and lifestyle brands.

At Pentland Brands, every role helps move our brands forward. Whether you’re supporting our people, improving our systems, growing our commercial performance, strengthening operations or shaping better ways of working, your impact reaches across a portfolio of iconic brands used by consumers around the world.

The Communications team leads Pentland Brands’ storytelling. As Global Communications Manager, you will lead the development and delivery of a connected, engaging and insight-led internal communications strategy that helps colleagues understand our business, connect with our culture and contribute to our success.

Working closely with the CEO, Executive Team, HR and senior stakeholders across Pentland Brands and our brand portfolio, you’ll act as a trusted communications advisor, shaping communications that drive engagement, support business priorities and strengthen organisational culture.

With a deep understanding of our diverse global workforce, you’ll create communications and experiences that ensure our storytelling is strategically aligned, audience-focused and effective in bringing the Pentland Brands story to life, helping colleagues feel informed, connected and inspired by the role they play in our collective success.

What you’ll be doing:

Strategic Internal Communications & Executive Partnering

• Develop and deliver Pentland Brands’ global internal communications and employee engagement strategy.
• Partner with the CEO, Executive Team and senior leaders to provide strategic communications counsel and support.
• Translate business strategy, priorities and change initiatives into clear, engaging and impactful communications.
• Coach leaders on communication effectiveness, storytelling and colleague engagement.
• Support communications for business transformation, organisational change and key strategic programmes.

Employee Engagement, Culture & Storytelling

• Create compelling communications and campaigns that strengthen connection to Pentland Brands’ purpose, strategy and values.
• Partner with HR to support culture, inclusion, wellbeing, learning, talent and engagement initiatives.
• Drive a human-centred approach to communications, ensuring colleagues feel informed, connected and inspired.
• Champion global storytelling that showcases colleagues, brands, achievements and business impact.

Events, Leadership Communications & Experiences

• Create engaging communications, campaigns and storytelling that bring Pentland Brands’ strategy, culture and priorities to life.
• Lead the planning, communications and delivery of key internal events and experiences, including town halls, leadership conferences, global gatherings, fireside chats, lunch & learns and employee engagement activities.
• Partner with senior leaders to develop impactful communications for key business moments, helping colleagues understand our priorities, progress and performance.
• Lead CEO and Executive Team communications, including leadership calls, global broadcasts and organisation-wide updates.
• Support the delivery of internal brand campaigns, product launches, immersions and other initiatives that strengthen connection to our brands and business strategy.

Digital Communications & Channel Management

• Govern and evolve Pentland Brands’ internal and external communications ecosystem, including SharePoint intranet and Viva suites, email channels, and social media channels.
• Lead content planning, editorial governance and channel optimisation activities.
• Explore and implement new technologies, including Microsoft 365, Copilot and AI-enabled communication tools, to drive efficiency and engagement.

Brand & Corporate Communications Support

• Collaborate across Pentland Brands and our portfolio of brands to support joined-up communications and storytelling.
• Provide communications support for corporate announcements, reputation initiatives and key business moments.
• Work closely with senior leaders to ensure consistency between internal and external messaging.

Leadership & Stakeholder Management

• Build trusted relationships with senior stakeholder…