Marketing Manager

Infopro Digital is currently recruiting for a Marketing Manager to join our London-based marketing team, leading the Market Access Solutions (MAS) portfolio and supporting our Global Financial Markets division.

This is an exciting opportunity for an ambitious marketer ready to take ownership of a portfolio and play a key role in driving client success, lead generation and commercial growth.

Working closely with sales teams, clients and marketing colleagues across the globe, you will develop and deliver multi-channel campaigns that generate high-quality leads through thought leadership content, webinars, surveys, whitepapers and roundtables.

This role combines strategic planning, campaign execution and stakeholder management, making it ideal for a marketer who enjoys both shaping marketing strategy and delivering measurable results.

About Infopro Digital

The best of both worlds. That is what a position with Infopro Digital offers you.

Infopro Digital is a global B2B company with 4,000 employees and annual revenues of over half a billion dollars, with a presence in 26 countries. Through our market-leading brands, we serve five professional communities – insurance and finance, automotive aftermarket, construction, retail, and industrials – enabling our clients to make informed business decisions and create new opportunities.

About Global Financial Markets

Our Global Financial Markets division delivers specialist information, research, data, events and marketing services to senior decision-makers across the financial services industry.

Through a portfolio of market-leading brands, we support professionals operating across capital markets, trading, market structure, risk management, technology and regulatory functions. Our clients rely on us to connect them with highly engaged audiences through targeted marketing solutions and thought leadership campaigns.

About the Role

We are looking for a Marketing Manager ready to take ownership of our Market Access Solutions portfolio and help drive the success of client marketing programmes across the financial services sector.

You will develop and execute marketing campaigns that generate leads and engagement for client projects, whilst supporting broader portfolio growth objectives. Working closely with sales teams, you will translate commercial objectives into targeted marketing initiatives with clear and measurable outcomes.

The role sits within a team of 17 marketers in London and forms part of a global marketing organisation of 27 professionals across Europe, North America and Asia-Pacific.

By joining the team, you will benefit from extensive development opportunities, including Digital Marketing Institute certification, access to industry-leading marketing technologies and collaboration with experienced marketing professionals across the group.

Key Tasks and Responsibilities

Portfolio & Campaign Management

• Own the Market Access Solutions marketing strategy and campaign execution across the portfolio.
• Develop and deliver lead generation campaigns including whitepapers, webinars, surveys and roundtables.
• Take responsibility for campaign performance, delivery quality and commercial outcomes.
• Identify opportunities to improve campaign effectiveness and audience engagement.
• Manage multiple campaigns simultaneously while ensuring deadlines and objectives are met.

Demand Generation & Lead Generation

• Execute and track client acquisition and lead generation campaigns across multiple digital channels.
• Build and optimise marketing automation programmes in HubSpot and lead workflows in Salesforce.
• Monitor and improve conversion rates throughout the marketing funnel.
• Develop multi-touch, multi-channel campaign plans targeting defined prospect audiences.
• Deliver high-quality, engaged leads to internal sales teams.

Stakeholder & Client Management

• Work closely with sales teams to align marketing activity with commercial objectives.
• Manage relationships with third-party marketing partners and agencies.
• Develop clear campaign briefs and monitor delivery against agreed objectives.
• Build strong relationships with internal and external stakeholders to ensure successful campaign delivery.
• Translate client goals into effective and measurable marketing programmes.

Digital Marketing & Performance Optimisation

• Use campaign data and reporting insights to improve targeting, engagement and ROI.
• Support and enhance…