Market Engagement Manager

Agency PHd

Job Function Media

Job Subfunction Client Accountability

Job Description The Market Engagement Manager will support global governance of the adoption of the global best practice strategies and to bridge the regional offices into the global agenda. Connected Reach is the Diageo way of planning media, and it is the responsibility of the Market Engagement Manager to imbed, educate, govern and learn from our regional offices. Diageo have an ambition to drive significant adoption of global best practice into their regions, therefore need a support network to act as conduits between our London global HQ office, and our regional hubs.

Key Responsibilities

• Own the day-to-day governance programme of Connected Reach. Project managing each campaign toolkit and ensure it is delivered within SLA to our regions.
• Build relationships with our PHD regional colleagues, to create meaningful connections to learn and optimise outputs
• Be able to translate global strategies into regional teams, drive adoption and be able to confidently encourage high adoption of global plans
• Monitor the progress of adoption via our governance programme
• Be able to confidently present the status of regional adoption to senior Diageo stakeholders.
• High attention to detail to track all variables of adoption, and to map out annual planning timeframes with key deliverables

Experience

• Experience in agency, business operations, project coordination, performance reporting, consulting, media, marketing operations or a related field.
• Experience coordinating data inputs, reporting cycles, projects or governance activity across multiple stakeholders or teams.
• Demonstrated ability to analyze data, identify meaningful trends and convert findings into concise business insights and recommended actions.
• Experience producing professional reports, presentations, dashboards or executive summaries for business reviews.
• Comfort working in a fast-paced, matrixed and multi-market environment with competing priorities and deadlines.
• Experience supporting change adoption, process improvement, technology implementation or innovation programmes is desirable.
• Experience within media, marketing, digital operations or a global client environment is desirable but not essential.

Key Behaviours

• Analytical and outcome-focused, with curiosity about what is driving performance and what action should follow.
• Highly organised and dependable, with strong ownership of deadlines, follow-ups and quality control.
• Proactive and solutions-oriented, anticipating risks and bringing practical recommendations rather than only reporting issues.
• Collaborative and confident, able to build relationships and coordinate effectively across different teams, and levels of seniority.
• Adaptable and comfortable with ambiguity, evolving priorities and new ways of working.
• Clear and concise communicator who can simplify complex information for different audiences.
• Committed to continuous improvement, knowledge sharing and scaling what works.

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