Senior Partnerships Manager - CFCW

JOB TITLE: Senior Partnerships Manager - CFCW

DEPARTMENT: CFCW Commercial

LOCATION: Stamford Bridge, London

CONTRACT: Permanent, Full Time

JOB FUNCTION: World class strategic partner management with a view to delivering industry-leading servicing and maximising commercial investment into Chelsea FC Women

Closing date: 11th November

We encourage you to apply as soon as possible. In the event that we receive a large number of applications, the position may be filled before the listed closing date. To avoid missing out, please submit your application at your earliest convenience.

Main Responsibilities:

• Management of CFCW partnerships (accounts to be defined) in line with their business objectives and partnership KPIs, ensuring all contractual rights are delivered in a timely manner and to the highest standard.
• Planning, implementation and evaluation of effective partner campaigns using CFCW assets and IP. This includes a proactive approach to campaign ideas, delivery of campaign assets in the correct specs, working to deadlines with the marketing team, and capturing and reporting campaigns once live.
• Work with the rest of team to deliver relevant partners’ contracted appearances with the Chelsea FC Women’s First Team, including meet and greets, filming and photo shoots, and official club events.
• Manage the women’s rights component of club-wide Chelsea FC partnerships, working closely with the CFC central partnerships team to ensure CFCW IP and assets are appropriately activated and represented within those partnerships.
• Collaborate with the CFC central partnerships team to ensure alignment across club-wide partner activations, escalating any conflicts or opportunities to the Head of Partnerships as appropriate.
• Support the Head of Partnerships in maintaining a culture that ensures club partners are able to network amongst themselves and work effectively with other members of the partnership team, when opportunities for collaboration arise.
• Delivery of relevant partners’ activations domestically and in global markets, including CSR programmes, matchday experiential, and pre-season events.
• Work with the club’s monitoring agency and utilise evaluation tools to track partner return on investment and extract insights to advise partners on best use of branded assets.
• Track and report on the partnership servicing budget for relevant accounts, ensuring expenditure is managed in line with agreed parameters and escalating variances to the Head of Partnerships.
• Work with the Head of Partnerships to build best-in-class case studies for use across the partnership and sales teams.
• Develop and maintain excellent relationships with all internal stakeholders to ensure partners are successfully integrated across CFCW, including partner integration into club marketing campaigns, events, CSR projects and player ambassador activity.
• Develop expertise on relevant partners, their industries and competitors within their category.
• Lead meetings with internal stakeholders, club partners, their agencies and other external parties.
• Identify relevant industry news and insights and communicate them to the department.
• Identify commercial opportunities to grow and develop club partnerships, including integration into events, CSR projects and player ambassador activity.
• Proactively identify upsell and growth opportunities across the partner portfolio, working with the Head of Partnerships to develop proposals that expand investment and deepen partner commitment ahead of renewal windows.
• Work alongside the Head of Partnerships to create a positive team environment in which proactivity and professionalism are encouraged, enabling CFCW to deliver world class partner servicing and adhere to Club values.

Measures of Performance:

• Delivers against business objectives and KPIs.
• Develops and maintains a healthy and proactive relationship with all partners.
• Develops and maintains first class relationships with internal stakeholders, and collaborates well across the CFCW commercial team and the broader CFC partnerships function.
• Partner activation plans and contracted rights are delivered on time and to the highest standard.
• Partnership servicing budget is tracked accurately and reported to the Head of Partnerships on a regular basis.

Person Specification:

• Significant experience within the sponsorship or sports marketing industry.
• Experience of account managing bran…