Director of Product Commercialization

Job Summary

We are seeking a highly experienced and strategic leader to serve as the Director of Product Commercialization. This role is responsible for overseeing the end-to-end process of bringing new products to market, ensuring successful product launches, and driving growth through effective product marketing strategies. The ideal candidate will possess a strong background in cross-functional collaboration, product marketing, and data analytics, with at least ten years of management experience. This position offers an opportunity to lead dynamic teams, develop innovative go-to-market strategies, and contribute significantly to the company’s growth trajectory.

Duties

• Lead and manage cross-functional teams across product development, marketing, sales, and other relevant departments to ensure seamless product commercialization processes.
• Develop and execute comprehensive product marketing strategies that align with overall business objectives and target B2B markets.
• Oversee product launch management activities, including planning, coordination, and execution of go-to-market initiatives to maximize product impact.
• Collaborate closely with marketing management to craft compelling messaging and positioning that resonate with target audiences.
• Utilize data analytics and marketing analytics tools to monitor performance metrics, analyze market trends, and inform strategic decisions for ongoing product improvement and positioning.
• Drive product marketing efforts through effective writing skills to create engaging content, sales enablement materials, and promotional campaigns.
• Foster a culture of innovation and continuous improvement within cross-functional teams to enhance product commercialization processes.
• Manage multiple projects simultaneously while maintaining attention to detail and meeting deadlines in a fast-paced environment.

Qualifications

• Minimum of ten years of management experience in product marketing, commercialization, or related fields.
• Proven expertise in developing and executing product marketing strategies within B2B markets.
• Strong experience in cross-functional team management and collaboration across various departments.
• Demonstrated success in managing product launches from conception through execution.
• Excellent writing skills for creating compelling marketing content and communication materials.
• Proficiency in data analytics and marketing analytics tools to assess performance metrics and inform strategic decisions.
• Exceptional leadership abilities with a track record of managing large teams effectively.
• Strategic thinker with strong problem-solving skills and the ability to adapt quickly in a dynamic environment.

This role offers an exciting opportunity for a seasoned professional to lead innovative initiatives that drive market success and organizational growth through expert product commercialization practices.

Pay: $133,000.00 - $181,000.00 per year

Benefits:

• 401(k) 6% Match
• Caregiver leave
• Parental leave
• Vision insurance

Work Location: Remote