Product Marketing Content Writer - Remote (Asia/Middle East)

ABOUT CODEBASE TECHNOLOGIES

Codebase Technologies is a global digital banking technology company that empowers banks, financial institutions, and fintechs to launch, transform, and scale innovative financial services. Through its award-winning Digibanc™ platform, Codebase delivers cloud-native, API-first solutions spanning digital banking, core banking, lending, onboarding, payments, and embedded finance for both conventional and Islamic institutions. With digital banking and financial propositions delivered across 19 countries, Codebase combines deep industry expertise with cutting-edge technology to help shape the future of banking.

ABOUT THE ROLE

Codebase Technologies is hiring a Product Marketing Content Writer to turn complex banking technology into clear, persuasive content that helps us win. You will write for banks, financial institutions, fintechs, and partners evaluating the Digibanc™ platform, covering digital banking, core banking, lending, payments, onboarding, and embedded finance.

Working closely with Product, Sales, and Presales, you will learn our products in depth, shape how we position them, and produce the content that carries that message: from website and product pages to whitepapers, case studies, sales collateral, and thought leadership. This role suits a strong writer who wants to understand the product first and then explain why it matters.

KEY RESPONSIBILITIES

Messaging & Positioning

• Develop product messaging, value propositions, and differentiators for each Digibanc™ solution and target audience
• Work with Product and technical teams to understand capabilities, use cases, integrations, and customer value
• Interview subject matter experts and turn their input into accurate, engaging content
• Keep brand voice, terminology, and positioning consistent across all channels

Content Creation

• Write website and product pages, solution briefs, brochures, case studies, and whitepapers
• Produce thought-leadership content, blogs, newsletters, email campaigns, and LinkedIn content for banking and fintech decision-makers
• Translate fintech, API, and integration concepts into business-focused content for both technical and non-technical readers
• Apply SEO best practices to website and digital content

Launches & Sales Enablement

• Prepare messaging and content for product launches and go-to-market campaigns
• Create sales enablement material, including presentations, one-pagers, and product sheets
• Review and improve existing marketing and product material for clarity, accuracy, and structure

Research & Quality

• Track trends, competitors, and customer challenges across digital banking, payments, open banking, and embedded finance
• Use AI and content tools for research and productivity while protecting originality and factual accuracy
• Manage multiple content requests and deadlines across products and campaigns

REQUIRED SKILLS & EXPERIENCE

Experience

• 3-5 years in product marketing content, B2B technology content, or a similar writing role
• Proven experience writing for B2B audiences, ideally in fintech, banking, SaaS, or financial services
• A portfolio of published B2B, technology, or product content across several formats

Skills

• Excellent written and spoken English, with strong editing and proofreading
• Ability to understand technical information and turn it into simple, persuasive, customer-focused messaging
• Solid grasp of positioning, messaging, customer pain points, and value propositions
• Strong research and storytelling skills
• Working knowledge of SEO and digital content practices
• Confident with modern content, analytics, and AI tools
• Organized and self-directed, with close attention to detail

Nice to Have

• Experience in fintech, digital banking, payments, open banking, or banking technology
• Familiarity with digital banking platforms, APIs, onboarding/KYC, lending, cards, and banking channels
• Experience at a B2B enterprise technology company selling to banks or financial institutions
• Experience supporting product launches, GTM campaigns, or sales enablement
• Arabic writing skills

WHAT WE’RE LOOKING FOR

• A writer who understands the product first, then communicates its value
• Curious and commercially aware, comfortable asking engineers the right questions
• Someone who can make a bank CTO and a business head both nod at the same page
• Holds a high bar for accuracy: no claim goes out that the…