Sports Partnerships & Rights Manager

Sports Partnerships & Rights Manager

The Role

We are looking for a highly organised, commercially minded and sports passionate individual to join our team as a Sports Partnerships & Rights Manager

This is a varied role combining client and partner management, commercial research, administration, relationship building and sports rights acquisition.

The successful candidate will help us identify, secure and manage commercially attractive opportunities across the sporting landscape, building a portfolio of rights and partnerships that we can offer to both our existing clients and new brands.

You do not need to arrive with an encyclopaedic knowledge of sports rights or an extensive network of rights holders. More important to us is someone who is excellent with people, highly organised, commercially curious and genuinely passionate about sport, with the confidence to build relationships and develop their knowledge of the sports sponsorship market.

Our longer term ambition is to strengthen our position as a global sports marketing agency and consultative partner, giving brands access to relevant and exciting opportunities across different sports, territories and price points.

What You’ll Be Doing

Rights & Opportunity Management

Support the identification of new sponsorship, partnership and commercial rights opportunities across sport.

Research potential opportunities across tournaments, teams, athletes, events, leagues and other sporting properties.

Reach out to rights holders, agents and commercial partners to understand available inventory, pricing and partnership opportunities.

Help assess whether opportunities represent good value for our clients and whether there is a realistic market for them.

Support negotiations around pricing, rights, deliverables and commercial terms.

Maintain an organised database of available rights, costs, contacts, timelines and relevant commercial information.

Manage the administrative process surrounding acquired rights and client partnerships, ensuring agreements, deliverables, deadlines and relevant documentation are properly tracked.

Build an increasingly strong understanding of sports rights pricing and what represents good value within different areas of the market.

Partner & Client Management

Build and maintain excellent relationships with rights holders, agents, athletes, tournaments, teams and other commercial partners.

Act as a reliable day to day contact for partners, ensuring communication is clear, professional and well organised.

Work closely with our internal client management and sales teams to understand what existing clients are looking for and identify opportunities that could be relevant to them.

Help respond to client briefs by researching potential sports properties and partnership opportunities.

Support the preparation of proposals, presentations and recommendations for clients and prospects.

Where appropriate, attend client and partner meetings and contribute to conversations around potential opportunities.

Ensure relationships continue beyond individual transactions, helping us develop a strong and trusted network across the sports industry.

Commercial Research & Product Development

Research the sports sponsorship landscape to identify interesting properties, emerging opportunities and potential gaps in our existing offering.

Help us understand what different rights cost across sports, markets and levels of competition.

Compare opportunities to determine where we believe there is particularly strong value for money.

Work with the wider team to turn individual rights into simple, compelling commercial products that can be presented to brands.

Think about opportunities from a client’s perspective: Who would buy this? Why would they buy it? What objective could it help them achieve? And is the price commercially attractive?

Help develop an inventory that spans different sports, territories and price points, allowing us to provide solutions for a wide variety of client briefs and budgets.

Administration & Organisation

Take ownership of the day to day organisation of our sports rights and partnership inventory.

Maintain accurate records of rights holders, contacts, costs, available assets, contract periods, renewal dates and sales status.

Track conversations and…