Digital Business Manager

Company Description

Join us at Accor, where life pulses with passion!

As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations, in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a common ambition: to keep innovating and challenging the status-quo.

You will be part of the Accor Global Procurement Team within the Digital Factory, a great team of dynamic, passionate, and enthusiastic individuals that work together and with the Accor’s hubs in the deployment of strategic projects, to ensure the growth and the strengthening of the group’s value proposition to customers and owners.

About Astore, our Global Procurement Organization

Astore is our Global Procurement Organization which covers all products & services needed by our clients to address their daily operational needs or one-shot construction or renovation projects. Its international organization and digital roadmap aim to ease the procurement operations of our Accor hotels and non-Accor partners.

With more than 7500 clients worldwide and about 2000 external partners, our ambition is to become the first choice for procurement solution for the hospitality sector.

The Procurement organization gathers approximately 200 FTE in 20+ procurement offices including the Global Procurement office.

Job Description

As Digital Business Manager, you will act as the business ambassador of Accor’s digital procurement solutions for UK and Benelux.

Your mission will be to increase adoption, engagement, and business value generated through our digital ecosystem by working closely with Sales teams, Category Managers, Procurement stakeholders, suppliers, and hotel customers.

You will be responsible for demonstrating how our digital solutions support commercial objectives, improve operational efficiency, and create value for both hotels and suppliers.

Based in London, you will play a key role in accelerating digital transformation across your region while acting as the voice of customers towards product and digital teams.

What you will be doing:

Drive adoption and business growth

• Develop and execute adoption plans for Accor’s digital procurement tools.
• Support customers in maximizing the value generated through digital platforms.
• Identify opportunities to increase platform usage, transaction volumes and customer engagement.
• Promote digital solutions as business enablers rather than operational tools.

Partner with Sales teams

• Work closely with Sales teams to integrate digital solutions into customer discussions and value propositions.
• Support business development activities by demonstrating how digital procurement solutions contribute to revenue growth, efficiency, compliance and customer satisfaction.
• Participate in customer meetings, workshops, roadshows and events.
• Build compelling business cases and success stories showcasing platform value.

Act as the voice of the market

• Gather customer feedback, market insights and business requirements.
• Collaborate with Product teams to ensure regional needs are reflected in solution roadmaps.
• Contribute to prioritization discussions and product improvement initiatives.

Training, communication and change management

• Deliver presentations, webinars and workshops to customers, suppliers and internal stakeholders.
• Promote best practices and drive awareness of new functionalities and services.

Performance monitoring and reporting

• Track adoption, engagement and commercial KPIs.
• Analyse business performance and identify growth opportunities.
• Provide recommendations and action plans based on data-driven insights.

Qualifications

Your experience and skills include:

• Education level: Master / MBA / Bac + 4/5

• Field of study: Digital communication / Digital project management

• Language: Fluent in English, All deliverables will be in English.
• Analytical and problem-solving skills
• Enthusiasm for learning and a proactive approach to tackling challenges.
• Excellent communication and interpersonal skills, with the ability to work collaboratively in a team environment.
• Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and Canva
• Technology savvy with a willingness and the curiosity to understand BI tools/processes
• A keen interest in teamwork
• Ability to work on…