Product Marketing Manager (AI)

Job Description – Senior Product Marketing Manager / Head of Product Marketing

Experience Required: 8+ Years

Department: Marketing & Business Development

Employment Type: Full-Time

Job Level: Senior Management

Location: Hybrid

About the Role

We are looking for an experienced, creative, and results-driven Product Marketing Manager with over 8 years of experience in product marketing, digital marketing, offline marketing, branding, and business presentations.

The ideal candidate should have a strong understanding of Artificial Intelligence (AI), AI-powered marketing tools, product positioning, market research, and go-to-market strategies .

This role requires a professional who can combine strategic thinking with hands-on execution to build brand visibility, communicate complex technology solutions effectively, generate business opportunities, and drive product adoption.

The candidate must be highly proficient in developing professional PowerPoint presentations, product pitch decks, sales presentations, marketing collateral, and executive-level business proposals .

Key Roles & Responsibilities

Product Marketing & Go-to-Market Strategy

• Develop and execute comprehensive product marketing strategies to improve product awareness, positioning, and market penetration.
• Create compelling product messaging, value propositions, and competitive differentiation.
• Plan and execute go-to-market (GTM) strategies for new products, features, and solutions.
• Conduct market research, competitor analysis, and customer segmentation.
• Collaborate with product development, sales, and leadership teams to align marketing initiatives with business objectives.
• Develop product brochures, case studies, white papers, product documentation, and marketing materials.

AI Knowledge & AI-Powered Marketing

• Demonstrate a strong understanding of Artificial Intelligence, Machine Learning, Generative AI, and their business applications.
• Use AI-powered tools to enhance marketing productivity, content creation, market research, and campaign planning.
• Familiarity with tools such as ChatGPT, Microsoft Copilot, Canva AI, and other generative AI platforms.
• Translate complex AI and technology products into simple, compelling business value propositions.
• Identify opportunities to integrate AI into marketing automation, lead generation, customer engagement, and analytics.
• Stay updated on emerging AI technologies, marketing innovations, and industry trends.

Presentation Development & Business Communication

• Create high-impact, visually appealing, and professional PowerPoint presentations for clients, investors, senior management, and business partners.
• Develop product demonstration presentations, sales pitch decks, corporate profiles, business proposals, and investor presentations.
• Convert technical product information into clear, engaging, and persuasive visual storytelling.
• Prepare executive presentations supported by market insights, business data, charts, infographics, and competitive analysis.
• Work closely with leadership teams on strategic presentations for business expansion and client acquisition.
• Ensure consistency in branding, design quality, and messaging across all presentation materials.

Digital Marketing & Online Brand Promotion

• Plan, manage, and optimize digital marketing campaigns across multiple channels.
• Develop strategies for SEO, SEM, Google Ads, LinkedIn Ads, social media marketing, and email marketing.
• Drive B2B lead generation through targeted digital campaigns.
• Manage website content, landing pages, product announcements, and digital communication.
• Oversee content marketing, thought leadership articles, videos, and product promotional campaigns.
• Analyze campaign performance using Google Analytics, CRM systems, and marketing automation platforms.
• Track marketing KPIs, lead quality, conversion rates, campaign ROI, and customer acquisition performance.

Offline / Physical Marketing & Brand Promotion

• Plan and execute offline marketing activities, including trade shows, exhibitions, conferences, product launches, and corporate events.
• Coordinate product demonstrations, client meetings, roadshows, and industry networking activities.
• Develop physical marketing materials such as brochures, banners, standees, exhibition displays, and promotional merchandise.
• Manage relationships with event organizers, printing agenci…