Associate Creative Director, Digital Design

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Associate Creative Director, Digital Design based in Canada.

This role offers the opportunity to shape the creative and digital direction of a leading global B2B SaaS organization.
You will lead the development of high-impact digital experiences, marketing campaigns, brand initiatives, and product communications.
The position combines creative leadership, hands-on design, digital innovation, and people management within a fast-growing environment.
You will help redefine web experiences for an AI-first world, moving beyond traditional page design toward interactive and memorable customer journeys.
Working across marketing, product, sales, UX, and creative teams, you will translate business and user insights into compelling experiences.
You will also own and evolve a tokenized digital design system while exploring AI-assisted tools that accelerate the path from concept to production.
This is an opportunity to lead a high-performing creative team while directly influencing brand consistency, engagement, conversion, and growth.

Accountabilities:

• Lead the development and execution of creative concepts across digital, print, multimedia, marketing campaigns, branding initiatives, and product communications, ensuring consistently high creative standards.
• Own and evolve a tokenized digital web design system in Figma, maintaining alignment between design components and the underlying codebase while ensuring consistency, scalability, and usability for designers and AI-assisted tools.
• Prototype and build digital experiences using AI-assisted design and development tools, moving efficiently from initial concepts toward near-production-ready experiences and reducing reliance on traditional design-to-engineering handoffs.
• Collaborate closely with product, marketing, sales, UX, and other cross-functional teams to develop compelling visual narratives that support brand strategy, customer needs, business objectives, and growth.
• Bring an e-commerce and product-led-growth mindset to digital experiences, helping optimize web environments that operate as strategic, revenue-generating products rather than traditional marketing sites.
• Manage, mentor, and develop a team of digital designers, providing clear direction, constructive feedback, career support, and creative leadership while fostering an inclusive and high-performing culture.
• Oversee the creative production process from ideation through final delivery, ensuring projects meet quality standards, deadlines, budgets, and strategic objectives.
• Contribute to brand guidelines and ensure visual consistency across digital and creative outputs while maintaining an evocative and distinctive brand presence.
• Stay current with emerging design practices, technologies, AI-powered tools, motion techniques, and digital trends, incorporating relevant innovations into the creative workflow.
• Partner with UX teams to ensure user insights are effectively translated into intuitive, engaging, and high-impact digital experiences.
• Analyze creative performance across digital channels using analytics, heatmaps, A/B testing, and other relevant data to improve engagement, conversion, and customer retention.
• Hire, develop, and lead an inclusive, engaged, and high-performing creative team while championing customer focus, long-term thinking, growth, inclusion, and teamwork.

Requirements

• 8+ years of professional creative experience, including at least 2 years managing people directly within a B2B SaaS, technology, or comparable high-tech environment.
• Advanced proficiency with design tools such as Figma and Adobe Creative Suite, including Photoshop, Illustrator, and After Effects.
• Hands-on experience using AI models and AI-assisted design or prototyping tools to enhance creative workflows and shorten the distance between design and development.
• Practical experience working with componentized or tokenized design systems in Figma, ideally with systems connected directly to a live codebase.
• Strong understanding of brand strategy, UX/UI principles, digital marketing, and the creation of compelling digital experiences.
• Ability to translate user insights, business objectives, and complex requirements into engaging and effective creative solutions.
• Familiarity with digital performance tools and methodologies such as Google An…