Product Strategy Director

Position Overview

We are seeking an experienced Director of Product Strategy to define and drive the company’s product strategy, product portfolio planning, and long-term product direction.

This role involves deeply analyzing market trends, customer needs, the competitive landscape, and business data to translate corporate strategy into clear product visions, roadmaps, and investment priorities. You will collaborate closely with product, engineering, data, marketing, sales, and customer-facing teams to execute these strategies.

The ideal candidate possesses strong product strategic thinking, business analysis skills, and cross-functional leadership capabilities, with the ability to transform ambiguous business challenges into concrete product opportunities, priorities, and execution plans within a complex, fast-paced environment.

Key Responsibilities

Product Strategy and Roadmap

Define and continuously refine the company’s long-term product strategy, vision, and direction.

Translate business goals, market opportunities, and customer needs into clear product strategies and priorities.

Develop and maintain multi-year product roadmaps, outlining direction, key milestones, and resource requirements.

Manage the product portfolio, identifying growth opportunities, capability gaps, and potential risks.

Establish frameworks for evaluating product opportunities and prioritizing initiatives to inform investment decisions.

Balance customer needs, business value, technical feasibility, costs, risks, and long-term strategic goals.

Market and Competitive Analysis

Conduct ongoing market research, customer analysis, and competitive intelligence gathering.

Identify emerging markets, customer segments, industry trends, and potential growth opportunities.

Analyze competitors’ products, pricing, features, market positioning, and business models.

Translate market insights into decisions regarding product innovation, positioning, and roadmaps.

Monitor the impact of AI, automation, data technologies, and other emerging technologies on product strategy.

Provide strategic recommendations for entering new markets, expanding product scope, or adjusting the product portfolio.

Product Portfolio and Business Strategy

Evaluate the market performance, customer adoption, revenue contribution, and growth potential of existing products.

Identify opportunities for product expansion, upgrades, new product development, and product sunsetting.

Participate in developing business cases, investment analyses, and product economic models.

Collaborate with finance, sales, and business teams to assess the return on investment (ROI) for products. Support product pricing, packaging, market positioning, and commercialization strategies.

Establish a product performance metric framework and regularly report product performance to senior management.

Customer and Market Needs

Develop a deep understanding of target customers, user behaviors, workflows, and

key business requirements.

Identify product opportunities through customer interviews, user research, data analysis, and market feedback.

Translate customer feedback into product strategies, feature prioritization, and long-term product roadmaps.

Collaborate with Sales, Customer Success, and Customer Support teams to identify opportunities for product improvement.

Continuously evaluate customer experience and product value to drive product adoption and long-term customer value.

Cross-functional Leadership

Establish effective collaboration mechanisms with Product, Engineering, Design, Data Science, Marketing, Sales, Operations, and Customer Success teams.

Coordinate product priorities, resource allocation, and execution timelines across different teams.

Drive complex, cross-departmental strategic initiatives from planning to execution.

Drive key decisions through influence rather than direct authority.

Establish clear decision-making mechanisms, product governance processes, and strategic communication channels.

Data, AI, and Emerging Technologies

Utilize product data, business metrics, and market data to support strategic product decisions.

Define key metrics such as product health, growth, adoption rates, retention, and commercial performance.

Explore commercial applications of AI, automation, machine learning, and other emerging technologies within the product.

Collaborate with technical teams to assess the potential impact of new technologies on product capabilities, use…