Graphic Designer – UI, Social Media & Video Creatives

Graphic Designer – UI, Social Media & Video Creatives

We are looking for an experienced and creative Graphic Designer who can handle a wide range of digital design requirements including social media creatives, UI design, video content, reels, carousel posts, campaign creatives, and branding materials.

The ideal candidate should have a strong visual sense, good understanding of modern design trends, and the ability to transform marketing ideas into clean, engaging, and professional creatives.

Experience Required

• Minimum 5 years of professional experience in Graphic Design
• Experience working in an agency, digital marketing company, healthcare brand, or similar fast-paced environment will be preferred
• Previous experience in the Diagnostic, Healthcare, Pathology, Hospital, Clinic, Medical or Healthcare Technology industry will be an added advantage

Key Skills & ResponsibilitiesSocial Media & Marketing Creatives

The candidate should have strong experience in designing:

• Social Media Posts
• Facebook & Instagram Creatives
• Carousel Posts
• Reels Creatives
• Story Creatives
• Campaign Banners
• Promotional Offers
• Festival Creatives
• Awareness Campaigns
• Lead Generation Ads
• Meta / Google Advertisement Creatives
• Website Banners
• WhatsApp Campaign Creatives
• Digital Posters and Promotional Materials

The designer should understand how to create designs that are not only visually attractive but also marketing-oriented and conversion-focused.

Video Editing & Reels

Hands-on experience in creating and editing:

• Instagram / Facebook Reels
• Short-form Promotional Videos
• Motion Graphics
• Animated Social Media Posts
• Product / Service Explainer Videos
• Text Animation
• Logo Animation
• Promotional Video Creatives

Knowledge of Adobe Premiere Pro, After Effects, CapCut or similar video-editing tools will be preferred.

UI / Digital Product Design

The candidate should have a basic to strong understanding of modern UI design and should be comfortable designing:

• Website UI Sections
• Landing Pages
• Mobile App Screens
• Dashboard Interfaces
• Login / Registration Screens
• Forms
• Cards, Buttons and UI Components
• Promotional Web Sections
• Healthcare / Diagnostic Platform Interfaces

Experience with Figma is highly preferred.

The candidate should understand modern UI principles such as:

• Visual hierarchy
• Spacing and alignment
• Typography
• Responsive layouts
• User-friendly interfaces
• Consistent design systems
• Mobile-first design
• Clean and minimal layouts

Branding & Visual Communication

The designer should be able to:

• Maintain consistent brand identity across different platforms
• Follow existing brand guidelines
• Develop new visual concepts when required
• Select appropriate fonts, colors, imagery and graphic styles
• Create premium and professional layouts
• Adapt one campaign into multiple sizes and platforms
• Maintain consistency across social media, websites, apps and printed materials

Software Knowledge

Strong working knowledge of:

• Adobe Photoshop
• Adobe Illustrator
• Figma

Working knowledge of the following will be an advantage:

• Adobe Premiere Pro
• Adobe After Effects
• Canva
• CapCut or similar video tools
• AI-assisted creative tools

Creative & Professional Skills

The ideal candidate should have:

• Strong creative thinking and conceptualization skills
• Excellent understanding of typography, colors, composition and visual hierarchy
• Ability to understand marketing briefs and convert them into effective visuals
• Ability to develop multiple design concepts for the same campaign
• Good attention to detail
• Ability to work independently as well as with marketing, content, development and management teams
• Good understanding of current social media and digital design trends
• Ability to handle multiple projects simultaneously
• Ability to work within deadlines and manage priority-based tasks
• Willingness to accept feedback and improve designs accordingly

Healthcare / Diagnostic Experience – Added Advantage

Candidates who have previously worked with:

• Diagnostic Centres
• Pathology Laboratories
• Hospitals
• Clinics
• Doctors
• Healthcare Brands
• Medical Software / Health-Tech Companies
• Healthcare Digital Marketing Agencies

will be given additional preference.

Experience in creating **medical awareness creatives, health packages, diagnostic offers, doctor promotions, patient education content, laboratory service campa…