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Content Writer

  • Source: LinkedIn
  • Avija Digital
  • Hybrid
  • Delhi
  • Full-Time
  • Mid level

Job Description

About Avija Digital

Avija Digital is a new-age digital growth studio building products and brands at the intersection of content, SEO, and technology. One of our core ventures, RankRover, is a SEO and ranking service platform helping creators and businesses dominate search.

We move fast, think in systems, and believe content is the most powerful lever in any growth strategy.

The Role

We’re looking for a Content Writer who doesn’t just write, they think like marketers. Someone who understands that the first line of any piece of content is either a hook or a miss. You’ll be writing across two key fronts:

→ RankRover’s social and content channels, positioning us as the go-to voice in SEO and business growth.

→ The Founder’s personal brand, covering long-form LinkedIn posts, short-form social content, and thought leadership pieces that build real authority and real reach.

You’ll be a core part of shaping how we sound, what we stand for, and how we grow.

What You’ll Do

→ Write scroll-stopping hooks for LinkedIn, Instagram, and short-form video scripts. The kind that make people stop mid-thumb.

→ Craft long-form content (posts, essays, threads) for the Founder’s personal brand across platforms.

→ Develop content for RankRover: educational, promotional, and community-facing pieces that drive engagement and build trust.

→ You can use AI tools (ChatGPT, Claude, Jasper, etc.) as a co-pilot, not a crutch. You’ll know when to prompt and when to rewrite.

→ Collaborate on content calendars and maintain a consistent voice across every touchpoint.

→ Research trends in SEO, the creator economy, and digital marketing to keep our content sharp and timely.

→ Iterate fast. Kill what doesn’t work. Double down on what does.

You’re a Fit If…

→ You have 1 to 3 years of experience writing content for personal brands, SaaS, or creator-focused platforms.

→ You understand hooks. Not just what they are, but why some work and others tank.

→ You can switch between a founder’s first-person voice and a brand’s third-person narrative without losing the plot.

→ You’ve worked with AI tools and know how to use them to produce faster without producing worse.

→ You geek out on storytelling frameworks like StoryBrand, AIDA, and PAS, and you apply them without making it obvious.

→ You’re obsessed with the internet, what’s trending, and why certain content takes off.

→ You don’t need hand-holding. You take a brief and come back with something better than what was asked for.

Bonus Points If You…

→ Have experience writing for SEO & Marketing on platforms like Linkedin and X.

→ Understand the difference between writing for algorithms and writing for humans, and can do both at the same time.

→ Have a personal content presence on any platform. We love people who practice what they preach.

What We Offer

→ A role with real creative ownership. Your words will shape how a brand and a founder are perceived publicly.

→ Direct access to the founding team. No corporate layers, no lost-in-translation briefs.

→ A remote-first, async-friendly culture that respects your time and your output.

→ Room to grow. As Avija and RankRover scale, so does your scope.

→ The chance to learn the business of content creation from the inside.

Skills

  • chatgpt
  • claude-by-anthropic
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